Enhance Your Business Presence With Taxi Advertising!

-->

Life is way more busy than we think of it and time is passing by like a non stop tube train. Now days, in this fast pace of life, letting the others acknowledge about your business is a bit tough but accomplish able task. You must run an effective advertising campaign that catches the attention of the other, appeal them to have a look over it. There are so many ways by which you can target general public but most of them are not found as much effective as Taxi Advertising does, especially for targeting the people of some local territory.

Finding Cost Effective Advertisement – Lets Talk About Taxis

Last Minute Shuttle Black Taxi Advertising

Most of the business owners are looking to grow their business and as we all know that advertisement is one of those Must haves that assist them owners to grow their business significantly. Well, there are certain types of categories that further fall in the business advertisement and these are whether the owners are looking to run a brand awareness campaign or some special sale advertisement that is going on at their place or even the launch of new products also need advertisement to catch the attention of the potential users.

Well, the above context is almost about the potentials that tempt the owners to advertise their business.

Best Examples Of Taxi Advertisement Campaign

Pick up the right resource that help you grow and to get that resource follow up the history of the successive commodity. Well, advertisement is one of the most important factor of the success of a business and the one of the key factor that play its part in the success of the business is not only the quality of the services of the business but also the resource that acknowledge the user of those particular services. Most of the well developed and efficient advertising resources opt the other medium for the advertisement of their own. For example, the TV channels and shows ads on the billboards, newspapers etc etc. and also the international level companies also opt the resources that are being opt by small businesses as to drive potential visitors.

Well, the best and most authentic example such advertisement medium is advertising on taxis. Because not only the international level business but a number of other advertisement resources opt taxi advertising to grow their business. Following are some of the most common and highly successive examples of these businesses advertisement campaign on taxis.

• Korean Air Taxi Advertisement
• Lbc Radio Advertisement Campaign On Taxis
• Vodafone Black Taxi Advertisement
• Nokia Ovi Advertisement Campaign On Taxis
• Europcar Taxi Advertising
• Freelancer.Co.Uk Advertising On Taxis

and now days if you get a chance to come by London or surroundings, then you will see that various taxis roll around on the roads of city wrapped with the Ad of France 24 news channel. So, if these high level businesses are putting their ads on taxis then why not you, your business can also become a part of the taxis with a very affordable cost of advertisement. Choice is yours, just make sure you invest at a resource that can deliver a good result out of that investment.

Why the BLACK cabs for taxi advertisement?

Without playing around with stuff I would like to get down to the business. Well, there are ubiquitous coloured taxis move around the streets and business places but not all of taxis are wrapped with ads but the Black one. There is nothing to surprise about it, people love to move around in black cabs, as the inside of these cabs is quite wide and extra comfortable. But the out side is much more tempting for the local yet multinational businesses, as you might have seen these taxis wrapped up with various companies Ads. If you are unable to memorize it then, I believe these two name will enlighten the memory of yours:

1. Vodafone (London Calling Taxi Advertising Campaign)

2. Nokia (OVI Maps)

as the basic reason behind the advertisement on black cabs is, these cabs offer a wide space to wrap the Ad on it and it literally looks like a mobile billboard. Also most of the taxi advertising agencies offer full body Ad placement plus taxi top advertisement digital screen and also the rear window digital screen. Though it gets a bit costly then normal taxi advertising. But the result oriented by the attractive taxi top and rear window digital screen pay more than what you spend on it. Also if you are going out big like Vodafone and Europcar etc, then you can also provide your business services to the passenger of the taxis to pursue them to pay you visits etc.

Make sure your business Ads must get noticed by every person moving in the streets, sitting beside the road, driving their own vehicle or sitting in any other taxi etc and the only possibility to make it successful is, Advertisement on Taxis.

Taxi Advertising Includes All kind of Advertising Modes in it

It would not be wrong if I say that taxi advertising hold the strength of all advertising resources in it and I truly believe you would not deny it too. Its also one of the most positive aspect for the businesses to go for taxi advertising because they are not only get various kind of advertising facilities at one place but the the price and the return of taxi advertising campaign is much better than any other advertising campaign. However, there are so many positive aspects of taxi advertising that not only tempt the business owners to hire some, for the advertisement of their business but in this particular post I will compare some other advertising resources that you can avail from a single advertising taxi.

Starting with the basic outlook of the advertising taxis, the size of the Ad wrapped up on taxis is the clear representation of billboards, however they are stationery but the taxi is free to move in every nook and corner of the city. Afterwards, it also cover the leverage of print/paper advertising and does the job more effectively. The paper and magazines are only for those people who have subscribed themselves with it, but Ad and slogan printed on taxis are read by the every other townsman. Thats not all, these were some of the basic advertising resources which everyone can guess but here is the splash for you. Now you can advertise your business on taxis like you do it on TV. Large digital screens are placed on the top and rear screen of the taxis and also video ads can made a part of video screens available at he back the taxi seats.

Well, these are some of the basic resources that can be made a part of the taxi advertising. If you are looking for more creative ideas for advertising on taxis, then you should contact some well established advertising company and run an effective business campaign for your business like Vodafone is running their Taxi Advertising Campaign.

Transit Advertising-which one is better? Part II

In the previous post I've discussed about transit advertising and a source of transit advertising. In this particular post i'll carry on the remaining three sources.

Ads on Buses:

Initially, the scope of transit advertisement was started with printing Ads on buses. Its true that the Ads on the buses looks like moving billboards but its also good for the businesses up to some extent. As mostly the buses follow the same route every day, so its not sure that your business will get advertised outside the route of the bus wrapped with your business Ad. Advertising on buses is better than advertising on trains, as there is a greater possibility that the ad will be viewed by most of the people.

Black Taxi Advertising:

The only type of transit advertising, which is giving a tough time to some of the main source of advertisement like T.V Channels etc. and why I should not be, the businessmen are getting results more than they expect and the price is comparatively quite low as well. The sole reason that made taxi advertising so much result oriented and a perfect source of advertisement is, its non stop advertisement up-to 16 hours a day almost in every street and highway of the city.

Advertising On Private Cars:

advertisement on private is quite new in the industry and went quite much flopped, because non of the private owner moves in the streets. If you hired someone to wrap-up his/her car with your business Ad, then you will probably find your business Ad parked somewhere in the parking lot of a building, cafe or in-front of someones home.

Be sincere with your business and advertise only on those advertising resource which truly mean to advertise your business. Transit advertising is a good way to advertise your business at affordable price but choosing the right source of transit advertising matters for the betterment of results

Taxi Advertising- kill two birds with same stone

Not the new but an effective type of advertisement approach for local businesses entities is transit advertising. Advertising on taxis is one of the most successful tool of transit advertising. It delivers great output or better say more than what you can imagine of in context of your wrapped Ad. It is one of those advertisement resources that most of the small as well as a large scale businesses are looking for. The one of the key fascination of taxi advertising is its quite much affordable and on top of that the output delivered by taxi advertising campaign is marvelous. If its being compared by other several advertising resources then it would had way-more benefits than the traditional advertising channels.

Now the question arises in the mind of some of you people that, why should I go for taxi advertising? Well, as I have mentioned above that taxi advertising is approachable by all kind of business entities plus it works like a mobile billboard. which simply means your Ad will be viewed by most of the people working around, having fun and moving along the road. Not only the passengers will entertain with the Ad wrapped up on it but other peoples driving on highway will see the Ad if the taxi is roaming on the highways and same goes to the peoples moving on the streets as taxi would be there to drop someone.

Some of the other resources are either much expensive or don't have power to influence the expected results and if its Ads are on taxis you would be able to kill two birds with same stone.

Advertise your business for Continuous 16 Hours a day

Whether you are running a well known business in the market or just started a new one, when you are going to sell a product or a service ADVERTISING would be required. There are so many ways to pick from, for the advertisement of your products and services. Outdoor advertising is one of the most common and effective source of business advertising that include Digital screen billboards, billboards, transit advertising etc etc.

Taxi advertising is fond to be the one of the most effective type of business advertising resource for local territories. The main reason behind the success of taxi advertising is that, the ad on taxi is like a mobile billboard as the taxis move in every corner of the city and on all important place like parks, highways, malls and business places. It simply means that where ever the taxi goes your business would be advertised there and its not a digital ad that switch on for a specific time or will keep shuffling. Mostly the taxis move around the city 16-20 hours every day and a regular advertising of a business for such a long time means a lot for the business. This is reason that made taxi advertising business so much popular among local market owners and now you see so many taxis bragging about different businesses in the city.

The High Leverage Of Taxi Advertising

The return on investment (ROI) is raised by opting the efficient resource. The ROI gets better if the source that has being utilized is effective. Usually the investment made for the promotion of the business or for a specific product matters the most, because advertisement of the business is some thing that bring visitor and those visitors turn into customers not the product. It doesn't matter how quality your product is or how high is the standard of your business, until an unless you advertise it via an effective advertising resource.

The most commonly used business marketing resources are:

• Digital Media Advertisement (TV, Radio, Billboard Screens, Mobile etc)
• Print Media (Newspapers, Magazines, Billboards, Flyers etc)
• Transit Media (Taxi Advertising, Trains, buses)
• Advertising on Products
• Sponsorship etc etc

Well, the hard-workers get the juice of their work sooner or later but if you are siting free and expecting miracles to happen for you then there is nothing going to improvise till you start to work on it. Though the resources are quite effective and many businesses got a boost with advertising on them but to use these advertising resources efficiently you need to make Ads. That grasp the attention of everyone and convey the message of yours with their complete intention. Right now Taxi Advertising is found to be the most leveraging advertising resource.

Stomp On Your Competitors With Ubiquitous Taxi Advertising!

Not only one but almost every business that really exist is getting much competitive as we think off. Business owners are running hard to decrease the cost of production, lowering their profit margins, promoting business on various networks to stomp on their fellow business workers. Without being ambiguous about the advertising campaign, taxi advertising is one of the most effective business advertising campaign being approved by the every business owner who has ran an advertising campaign on taxis.

Taxis not only deliver locales and their packages but an advertisement on it also brag about it from where ever it passes through. To target a specific location in a city or even in some specific market place for the advertisement of your business adverising on taxis is the perfect option to be opt. Here is a lively example of one of the most successful campaign of Ubiquitoustaxis that has come to its end with some pretty effective result :

Campaign title

Korean Air

Campaign Goal

To increase brand awareness of Korean Air in the vital London business market and demonstrate Korean Air's quality executive class offering.

Target Audience

ABC1 Business People

Campaign Details

10 Liveries for 12 weeks & 175 SuperSides for 4 weeks
Launch Date 6 September

Achievements

3rd annual campaign booked with Ubiquitous based on 2008's research which reveal a 51% increase in brand-awareness and an uplift of over 300% recognition. Spontaneous media attribution went from 19% to 68%. Jeongsoo Park, Korean Air's Regional Manager UK, Ireland & South Africa said: "We believe taxi advertising is a perfect platform for Korean Air to promote the brand in a highly visible, stylish format, on the iconic black cab shape. Suddenly on the busy streets of the affluent West End and City of London, Korean Air is everywhere!"

Taxi Advertising-The Wise One Always Win!

I don't know about you but what I've experienced is that, wise person always win and even if they loss but they win with-in their loss. I know its Quite logical but its true and here is a good example of it the suits the theme of this post perfectly. Well, when we talk about the business the two thoughts that directly hit our mind are “promotion and revenue”. There are various way of promoting a business one of them is popular as Advertising. What we see on TV, hear on radio, stumble with on Internet and watch on roads and regular usage products that promote others businesses is actually advertising.

There are so many ways of advertising a single business as some of them I've mentioned above but picking up one regarding your budget that results positively is the biggest headache of all time. You cant get a response by advertising on a high rating channel but you can get a surprising response through an effective advertisement on a daily NEWS paper. 

There is an existing form of transit advertisement available in the markets but it was never as much effective as the results of Taxi Advertising. Advertising on taxis is a perfect way of getting your business recognized by every locale and it never cost as hiring an Ad on TV or a billboard screen. You can increase in intense of taxi advertising as you want it and grow your business as rapidly as you want it to be, well the quality of your services and the effectiveness of your Ad really matters in getting your business at a higher level.

Are you Scared of Big Fishes!!!

Gone were those days when peoples were much worried about the big brands name but since the beginning of 2k people are most likely comparing the price with the quality of the stuff that they can own within their budget and if you are know that you are the one who can setup up a new brand name in the market then we appreciate your idea and will surely help you to develop your brand name within the local and national territories. We already helped a couple of other companies to develop a good name in the market and also to give a competitive edge to all the big brands with our effective Taxi Advertising. One of the effective brand awareness campaign of Ubiquitous is :

Campaign Goal

Raise awareness of the new brand amongst intermediaries and, most importantly, the end investor.

Target Audience

AB1 with £50,000+ invest-able assets

Campaign Details

When you are talking to people who are looking for investment opportunities, it is essential that they are ‘comfortable’ with your brand.

Ignis understand this and have placed a lot of emphasis on their ‘out of home media strategy’. As well as national press, they advertise across road and rail as visibility outside is fundamental to the success of their campaigns and, with Advertising on Taxis in particular, can get their brand in to the affluent streets where buses and other forms of advertising can not reach.

Achievements

Increase in product sales matched by ‘a cost effective sense of ubiquity’.

Taxi Advertising Is Perfect Than Every Single Type Of Advertising Resources II

Well previously it was all about what are the main sources of business advertisement to run successful campaigns, though there are some others as well but I'd mentioned the key resources that mostly business opt. There were some weak points in most of them as compare to Taxi Advertising, I'm not saying that they are not effective but the issues that I'm trying to highlight are:

• some of the most effective are very expensive that running them for more than few weeks may not help to achieve the goal of advertisement. (TV and Billboard Ads)
• Some of them follow a single path every day and they are limited to a specific area. (Radio and Bus Ads)
• Some of them are limited to some specific peoples, (Radio and News Papers Ads) etc etc.

Now imagine about taxi advertising and i'm pretty sure that you will find all these and some other benefits in it, for instance, every person will at least give a look to your Ad whether they are working along the road or driving on the road, walking on the footpath or having refreshment at roadside cafe/pub and the one who will hire the taxi will surely pay attention to the Ad displayed on the body of the taxi. Well the price is as much effective as its results are, you will get your business advertised in every street and highway of the city in very affordable price.

Taxi Advertising Is Perfect Than Every Single Type Of Advertising Resources I

Honestly speaking, now a days advertising on taxis has become one of the most important advertising tool that is been used by most of the local and national business companies who wish to develop a common brand awareness and acknowledgement. Taxi Advertising is a highly effective source for running all kind of business marketing campaigns as it covers all the key spots of the city like malls, business places and almost every street of the city. I'm very confident that I've found none of the any other marketing resource this much effective in a very budget-able amount.

The most Common advertising resources that are being used by the business entities to promote their products and services are:

• Television is one on the most common medium that pop up in our mind when we think about running an advertising campaign.
• Radio is also a well known medium used for the population of business but it can be only heard only when your radio is switched on just like TV's.
• Newspaper advertisement is also one of the popular medium of advertisement but your campaign will be only for those peoples who purchase/read news paper.
• Bus advertisement is close to taxi advertising but as we all know that Buses run on a specific route.
• Billboards and road banners are also successful source of advertisement but they are way expensive and the duration of the Ad is quite less.

Get the benefits of taxi advertising and weakness some of the key weak points of above mentioned resources in upcoming post.