Transit Advertising-which one is better? Part II

In the previous post I've discussed about transit advertising and a source of transit advertising. In this particular post i'll carry on the remaining three sources.

Ads on Buses:

Initially, the scope of transit advertisement was started with printing Ads on buses. Its true that the Ads on the buses looks like moving billboards but its also good for the businesses up to some extent. As mostly the buses follow the same route every day, so its not sure that your business will get advertised outside the route of the bus wrapped with your business Ad. Advertising on buses is better than advertising on trains, as there is a greater possibility that the ad will be viewed by most of the people.

Black Taxi Advertising:

The only type of transit advertising, which is giving a tough time to some of the main source of advertisement like T.V Channels etc. and why I should not be, the businessmen are getting results more than they expect and the price is comparatively quite low as well. The sole reason that made taxi advertising so much result oriented and a perfect source of advertisement is, its non stop advertisement up-to 16 hours a day almost in every street and highway of the city.

Advertising On Private Cars:

advertisement on private is quite new in the industry and went quite much flopped, because non of the private owner moves in the streets. If you hired someone to wrap-up his/her car with your business Ad, then you will probably find your business Ad parked somewhere in the parking lot of a building, cafe or in-front of someones home.

Be sincere with your business and advertise only on those advertising resource which truly mean to advertise your business. Transit advertising is a good way to advertise your business at affordable price but choosing the right source of transit advertising matters for the betterment of results

Stomp On Your Competitors With Ubiquitous Taxi Advertising!

Not only one but almost every business that really exist is getting much competitive as we think off. Business owners are running hard to decrease the cost of production, lowering their profit margins, promoting business on various networks to stomp on their fellow business workers. Without being ambiguous about the advertising campaign, taxi advertising is one of the most effective business advertising campaign being approved by the every business owner who has ran an advertising campaign on taxis.

Taxis not only deliver locales and their packages but an advertisement on it also brag about it from where ever it passes through. To target a specific location in a city or even in some specific market place for the advertisement of your business adverising on taxis is the perfect option to be opt. Here is a lively example of one of the most successful campaign of Ubiquitoustaxis that has come to its end with some pretty effective result :

Campaign title

Korean Air

Campaign Goal

To increase brand awareness of Korean Air in the vital London business market and demonstrate Korean Air's quality executive class offering.

Target Audience

ABC1 Business People

Campaign Details

10 Liveries for 12 weeks & 175 SuperSides for 4 weeks
Launch Date 6 September

Achievements

3rd annual campaign booked with Ubiquitous based on 2008's research which reveal a 51% increase in brand-awareness and an uplift of over 300% recognition. Spontaneous media attribution went from 19% to 68%. Jeongsoo Park, Korean Air's Regional Manager UK, Ireland & South Africa said: "We believe taxi advertising is a perfect platform for Korean Air to promote the brand in a highly visible, stylish format, on the iconic black cab shape. Suddenly on the busy streets of the affluent West End and City of London, Korean Air is everywhere!"