Wednesday, June 22, 2011

Don't You Get Scare Of Market Bullies


Gone are those days when businesses get noticed in the surroundings like wildfire but now days the competition is at its climax and taking down your competitors with limited amount of budget, makes it tough for the businesses. Not to mention that how the worstly the big fishes of market are eating up the small one. Though there are some main sources still available to save them and drive these small business entities on a safer place.
Advertising is one of the basic source that is helping small businesses to stay safe from getting swept by the giants of the market. Though these business use small and medium sort of advertising resources, as the budget of theirs don't met with the expenses of advertising on television channels or times square video screens. Following are some of the main advertising resources that help small business to keep their existence in the market:
Advertisement on Radio
Paper Advertisement
and some other printing ads like flyer's and greeting cards etc.

The adequate use of the above mentioned advertising resources can help any business entity to survive in the market of bullies, also you can use these resources to create a unique distinction of your business and make the people addictive of your services. One thing, which is more important than advertisement is, the Ad. The Ad of your business represents the every single aspect of it. So, make sure it covers every thing that you want on it, without hurting its proficiency.

Monday, June 20, 2011

Transit Advertising-which one is better? Part II

In the previous post I've discussed about transit advertising and a source of transit advertising. In this particular post i'll carry on the remaining three sources.
Ads on Buses:
Initially, the scope of transit advertisement was started with printing Ads on buses. Its true that the Ads on the buses looks like moving billboards but its also good for the businesses up to some extent. As mostly the buses follow the same route every day, so its not sure that your business will get advertised outside the route of the bus wrapped with your business Ad. Advertising on buses is better than advertising on trains, as there is a greater possibility that the ad will be viewed by most of the people.

The only type of transit advertising, which is giving a tough time to some of the main source of advertisement like T.V Channels etc. and why I should not be, the businessmen are getting results more than they expect and the price is comparatively quite low as well. The sole reason that made taxi advertising so much result oriented and a perfect source of advertisement is, its non stop advertisement up-to 16 hours a day almost in every street and highway of the city.

Advertising On Private Cars:
advertisement on private is quite new in the industry and went quite much flopped, because non of the private owner moves in the streets. If you hired someone to wrap-up his/her car with your business Ad, then you will probably find your business Ad parked somewhere in the parking lot of a building, cafe or in-front of someones home.

Be sincere with your business and advertise only on those advertising resource which truly mean to advertise your business. Transit advertising is a good way to advertise your business at affordable price but choosing the right source of transit advertising matters for the betterment of results

Transit Advertising-which one is better? Part I

Obviously, you will get competitors when you are doing business in an open market and same is the situation that I am going to clarify in this particular post regarding transit advertising.
Business advertising is one of the most important factor for all kind of businesses and must be carried on via result oriented channels. Transit advertising is a well known source of business advertisement followed up using Ads on Buses & Trains, Black Taxi Advertising and Wrapping Ads on Private Cars. All these source of transit advertisement carry some weak and strong aspects but at the end of this particular post you will be surely able to pick up the right type of transit advertising source, which would work perfectly for your business.

Ads on Trains:
Its true that there's always a good crowd people are available at the train stations. The people of every class and all ages are on station, either waiting for the train or to receive someone. The volume of the Advertisement printed on the train is doubtlessly massive but the negative side of this is that most of the people would not pay much importance to it, as every body is in hurry either to get out of the train or to grab the seat and when the end-up with it the train starts moving towards next station. Hence, advertising on trains would not be a great option to get some good results, though you can get some benefit through it by wrapping an Ad that hold fascination.

Thursday, June 16, 2011

Taxi Advertising- kill two birds with same stone


Not the new but an effective type of advertisement approach for local businesses entities is transit advertising. Advertising on taxis is one of the most successful tool of transit advertising. It delivers great output or better say more than what you can imagine of in context of your wrapped Ad. It is one of those advertisement resources that most of the small as well as a large scale businesses are looking for. The one of the key fascination of taxi advertising is its quite much affordable and on top of that the output delivered by taxi advertising campaign is marvelous. If its being compared by other several advertising resources then it would had way-more benefits than the traditional advertising channels.
Now the question arises in the mind of some of you people that, why should I go for taxi advertising? Well, as I have mentioned above that taxi advertising is approachable by all kind of business entities plus it works like a mobile billboard. which simply means your Ad will be viewed by most of the people working around, having fun and moving along the road. Not only the passengers will entertain with the Ad wrapped up on it but other peoples driving on highway will see the Ad if the taxi is roaming on the highways and same goes to the peoples moving on the streets as taxi would be there to drop someone.
Some of the other resources are either much expensive or don't have power to influence the expected results and if its Ads are on taxis you would be able to kill two birds with same stone.

Monday, June 13, 2011

Get Your Business Noticed With Ubiquitous Taxi Advertising

To get your business noticed by the general public without any limitations of age and creating a vibrant impact on the viewers to make them stop and look, the only source is to hire a taxi advertising firm to wrap up the Ad of your business on the sides of the taxis. It is the most common reason that most of the businesses prefer taxi advertising as compare to other advertising sources because they get instant result of it. This is not just me, if you are in London them you might have noticed the every other taxi is wrapped up with an Ad either describing the products, influencing the brand or informs about some TV, Radio show.
Advertising on ubiquitous taxis would not only help you to get a frequent change in your sales and revenue graph but it also helps you to develop the brand of yours. Here is a case study of England's one of the most popular cellular company, that has been running the advertising campaign of their new offers and services and products on taxis since a long ago. 

Campaign title:

London's Calling

Strategy:

Align Vodafone’s commitment to ‘keep Londoners connected’ with an iconic London service: black cabs. Combine the two by providing phone chargers in branded cabs; make a strong statement that Vodafone’s service is as vital to keeping London calling as cabs are to keeping London moving.

Friday, June 3, 2011

Advertise your business for Continuous 16 Hours a day


Whether you are running a well known business in the market or just started a new one, when you are going to sell a product or a service ADVERTISING would be required. There are so many ways to pick from, for the advertisement of your products and services. Outdoor advertising is one of the most common and effective source of business advertising that include Digital screen billboards, billboards, transit advertising etc etc.


Taxi advertising is fond to be the one of the most effective type of business advertising resource for local territories. The main reason behind the success of taxi advertising is that, the ad on taxi is like a mobile billboard as the taxis move in every corner of the city and on all important place like parks, highways, malls and business places. It simply means that where ever the taxi goes your business would be advertised there and its not a digital ad that switch on for a specific time or will keep shuffling. Mostly the taxis move around the city 16-20 hours every day and a regular advertising of a business for such a long time means a lot for the business. This is reason that made taxi advertising business so much popular among local market owners and now you see so many taxis bragging about different businesses in the city.

Thursday, June 2, 2011

Get Arrogant with Black - Empower Attitude

This is the world full of versatile attitude and arrogance, yes it is. Most of the ones get higher level of importance who possess greater altitude of arrogance. In addition to this, plain attention is merely paid to those who are earned with sharp attitude. Well, the hidden truth to earn yourself with both of the gifts is to opt for black. Yes, the core topic for the this particular spot is how black plays its role being in advertising world. As we know this fact that we are surrounded by heavy figure of ads and advertising material, black is the most opted choice in advertisement, might we did not notice it. When it comes to transit advertising, more particularly, Black Taxi Advertising, with which you say out your message with quite vivid image.

Black Taxi Advertising - Getting Arrogant with Black

Yes, it has been asked from many art directors and artists that which is the most arrogant color to display your message, no doubt, black has got maximum number of votes. Why it should not, it deserves. Being in advertising world, black taxi advertising plays quite supportive yet leading role in boosting up a brand. Most of the businessmen and entrepreneurs in UK London, chooses black taxis for advertising their product. Moreover, it greatly helps them to geographically target its market, for sure, it is one of its only kind to help them. By opting black taxis and cabs you nor merely state your message with absolute clearance, but you empower the attitude and arrogance to influence higher number of viewers that could be turned in into prospective customers.

Wednesday, June 1, 2011

Why not Taxi Advertising This Time!!


Are you tired of advertising your business on resultless advertisement resources? Or you have not find an authentic resource that you can think that will uplift the stats of your business?
You might have seen TAXIS with some kind of ads printed on them or some digital screens on the rooftop or at the rear window, surveling around the streets and on highways. I believe that you still remember some of them too, though you are not suppose to remember them. Well this is what a salient feature of a good advertising resource, that it left its impression on the general public whether they need or they don't need the service ad printed on it, but if someone else ask regarding that service they might suggest it.
Taxi advertising is fond to be the one of the most affordable and relatively more result oriented advertising resource. If you are willing to get a stake on your competitors in a local market within a busy city like London, then taxi advertising is the perfect option to achieve your goal. To make sure that how much taxi advertising helps to raise the stats of a business, you must call the business for whom any taxi is advertising about and for that you can easily find a taxi with ad printed on it.