Monday, November 14, 2011

How To Endow The Taxi Passengers With Your Advertisement?


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The versatility of advertising make taxis the one of the most effective source of advertisement. Usually what businesses posses is that only the outside/body of the taxis is useful for advertisement. Well, thats not true, the every single part of taxi can be used for the advertisement. However, it will increase the cost of the advertisement but if you are confident enough that the places you are opting for advertisement on taxis are best to display your Ad then you must not step back from it.
Mostly taxis are opted to target the local customers of a specific area or a city but if you are looking to satisfy the needs of specific category of people then the inside of the taxis play more effectively rather then the outside. Various interior accessories are helpful in
advertising more gently and descriptively e.g, the head rest screen with video advertisement, adding services like Nokia OVI taxi advertising campaign, placing flyer's and magazine in seats back pocket, sponsoring seat belts, floor mat or seat covers, even fascinating design printed fair receipts are fond effective in advertisement.
Moreover, some businesses are also providing a free pick and drop service to their customers that fall in some specific radius of their business place. Also, the addition of business services is available with taxi advertisement and one of the most common example is the Vodafone's taxi advertisement campaigns namely, London Calling and Vodafone Taxi Grand Prix. So, advertisement can be made more successful all you have to do is to come up with out of box idea.

2 comments:

  1. Advertising on taxis is the best way that gives instant boost and sound grounds to establish your brand and identity in the market. Other than that, you can easily promote your products and services via advertising in taxis.

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